The MYTRAC Productivity System is a both a planning tool and an organizational method. It provides a simple way of “planning the work,” and “working the plan.”

Top producers are able to successfully combine working “in” the business, without neglecting the essentials of working “on” the business. The former represents the physical discipline of prospecting, presenting, and managing the pipeline. The focus “on” the business is about developing, and managing the “strategic infrastructure” required for building a successful and sustainable practice.

MyTrac categorizes the work of sales into three basic, interrelated components: building your brand, perfecting your skills, and extending your reach. The tool allows the salesperson to carefully contruct an “optimal portfolio” of activities on a weekly basis, and monitor/quantify the efficacy of these actions over time.

The tool/concept works as a self-coaching system. It allows one to plan, in whatever level of detail one chooses. It also functions as a strategic dashboard and navigational device – a single system for managing one’s time, energies, and tactical priorities.

More importantly, as a planning and productivity log, it allows the producer to distill the insights from the “game.” What works? What is the optimal combination of activities and focus that brings consistent lift?

You can download a MyTrac template here. We offer customized training programs on the use of this system. Please contact us for  further information.